If you’ve just set up your paid or free online store, it’s not enough to rely on merely WhatsApp forwards or word of mouth. Stepping up your Instagram game can help you mirror your E-commerce website into an Instagram shop. By doing so, you can reach a larger audience. That is if you play your cards right. Here, we shine a light on five ways to grow your Instagram shop presence to carve your own niche.
Make Sure Your Content Is Authentic
If you want to market and sell on Instagram, you have to make sure that the content you post is authentic. If you post something, make sure it’s something you would want to share with your friends and family, not something you think people will like. There’s nothing more Instagram shopping-worthy for followers than an honest brand.
Find Instagram Micro-Brands To Work With
Micro-brands are becoming increasingly popular as companies go the ‘small and unique’ route. Find micro-brands to work with by looking for those who promote products that are different from the norm. Associating with trailblazers is a great way to cut through the clutter.
Refine Your Photography Skills For Instagram
Great photos will help you be more successful on Instagram. The photography skills you use on Instagram are related to the type of content you create. For example, if you want to be an Instagram influencer, you need to post content that is popular with other users. If you’re going to be a lifestyle blogger, you might want to focus on different types of photography so that you don’t repeat the same angles or shots. Instagram has strict requirements to maintain, so it’s important that you can create quality content in a quick and timely manner.
Tag Famous Instagram Accounts For Reshares
Users, in order to promote their own Instagram account, often tag other accounts which they think will bring in more followers. Identify accounts that might reshare your content and make an effort to take and post photos that might interest them. A reshare by an account with many thousands (or even millions) of followers can be gold when you’re trying to draw eyeballs to your account.
Tap The latest Instagram Trends
Get on board with the latest Instagram trends and reach a whole new audience of potential followers. This can be a great way to build your Instagram following.
Growing your Instagram shop into a brand unto its own can take time. But with consistent effort, you’ll see that it’s the best kind of marketing for your brand (and it’s free)! if you’re looking to catapult your business into the online big league, consider Windo. With our easy online store builder, you can create your own free online store with no coding and no fuss.